Our Words

Introducing the firstlight newsletter  Welcome to the first edition of firstlight focus, our monthly quest into the world of corporate communications. From Gary Lineker to the Pope, we’ve covered the highlights from our news radar this month, as well as a…

Over the last 2-3 years, we’ve worked more and more in the climate and sustainability space. And during this time I’ve had a feeling that’s been nagging at me – are we preaching to the choir? This was the opening…

Silence is golden. Saying what you mean can get right to the heart of an issue; dispel rumours, convey clarity, evoke emotion. But silence can often deliver a much more revealing, powerful message. It’s a dance, an orchestra, the closest…

Another crazy week in Westminster. A hugely controversial economic package filled to the brim with tax cuts by the new Conversative leadership. A huge resistance from within, and outside of the party. And now an unforgettable U-turn reversing the 45p…

“Richard, you do come up with the most remarkable twaddle sometimes.” That was one of my favourite lines this week from RMT boss Mike Lynch. He has been holding no prisoners during his media interviews around the nation’s rail strikes. …

When it comes to the climate crisis, there’s no shortage of problems to tackle. From damaging air pollution to fatal droughts, heatwaves, and wildfires – the need to inspire global action against the many challenges facing our planet is not…

Conor joined firstlight in November 2021 as an intern and is now firstlight’s newest AE. Here he reveals the biggest lessons he learnt from his internship. The first few months I have spent in a public relations agency have been…

How we launched the Climate Crisis Advisory Group.

COP26 was one of the biggest media moments we’ve witnessed of late. It put world leaders under the microscope with the aim of unlocking the solutions to the greatest threat to humanity’s future – the climate crisis. Our client the…

Misinformation and 'fake news' are nothing new, but they're particularly dangerous in the Covid age. Here, Zack shares his concerns around the media's approach to ‘experts’ during the pandemic.