Specsavers appoints firstlight group as a UK corporate comms agency 

firstlight is working with Specsavers in the UK to enhance its corporate reputation and employer brand.

firstlight is helping Specsavers grow awareness of the ways in which the business provides easy access to vital eye and hearing care for all. This includes spotlighting Specsavers’ role at the heart of Britain’s high streets, raising awareness of its role it plays as a leading retail and healthcare employer in the UK and profiling its senior leadership team.

Jo Delbridge, Brand Reputation Director at Specsavers UK, commented: “Our mission is to change lives through better sight and hearing. To do this, we are continually investing in our people, our stores and our communities so even more people can benefit from access to expert care. We’re delighted to have the firstlight team onboard as a trusted partner to help us tell our story and highlight the impact we’re making.”

Anna Price, firstlight’s managing director, said: “As the UK’s leading provider of optometry and audiology services, it’s impossible to overstate the role Specsavers’ plays in protecting the UK’s eye and ear health. It’s a huge honour to be working with a brand so iconic and admired – not to mention one that makes such a positive difference to its customers, employees and to wider society.”